Lecturers

zzavisic@effectus.com.hr

CroRIS ID

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Courses

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Fundamentals of Marketing

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Business Planning

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Business Planning

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Crisis management

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Negotiation Skills

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Behavioral marketing

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Neuroeconomics

Ph.D. Željka Zavišić

Professor of Professional Studies in Permanent Title

 

Ph.D. Željka Zavišić was born in Osijek, where she completed her secondary education, undergraduate, and postgraduate studies. She holds a PhD in Economics and is a permanent tenure professor of professional studies, with extensive experience in higher education, both in Croatia and as a visiting lecturer abroad. She currently serves as the Dean of Effectus College.

She is the author and co-author of textbooks and numerous scientific papers in the fields of marketing and management.