Poslovno učilište

Digitalna referada

Lecturers

zzavisic@effectus.com.hr

CroRIS ID

Google Scholar

Courses

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Fundamentals of Marketing

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Business Planning

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Crisis management

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Negotiation Skills

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Behavioral marketing

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Neuroeconomics

Asst. Prof. Željka Zavišić, Ph.D.

Professor of Professional Studies in Permanent Title

 

Asst. Prof. Željka Zavišić, Ph.D. was born in Osijek, where she completed her secondary education, undergraduate, and postgraduate studies. She holds a PhD in Economics and is a permanent tenure professor of professional studies, with extensive experience in higher education, both in Croatia and as a visiting lecturer abroad. She currently serves as the Dean of Effectus College.

She is the author and co-author of textbooks and numerous scientific papers in the fields of marketing and management.